From Layoff to Leap: Building a Business While Raising Two Babies One Year Apart with Abbie O'Brien (The Branding Den)- Ep 33

Send us Fan MailFrom Layoff to Leap: Building a Business While Raising Two Babies One Year Apart with Abbie O'BrienSometimes life's biggest setbacks become the very thing that launches us into something even better.This week on MomsWork Podcast, Kristin sits down with Abbie O'Brien—wife, mom of two daughters born just 12 months and three weeks apart, founder of The Branding Den, former Creative Director, and part-time yoga instructor.After spending nearly a decade building a successful career in the franchising industry, Abbie's world changed overnight when she was unexpectedly laid off during the pandemic while navigating new motherhood. Instead of returning to the corporate world, she took a leap of faith, trusted her instincts, and built her own branding and marketing agency from the ground up.In this inspiring conversation, Abbie shares the realities of entrepreneurship, the power of building authentic relationships, how AI is changing the marketing landscape, and what it really takes to create a memorable brand. She also opens up about motherhood, including the unique experience of raising two daughters born just over a year apart, learning to ask for help, and embracing the beautiful chaos of parenting little ones so close in age.Whether you're dreaming of starting your own business, navigating an unexpected career change, or simply trying to balance work and family, Abbie's story is filled with encouragement, practical advice, and the reminder that sometimes our greatest opportunities come disguised as setbacks.In This Episode, We Discuss:How an unexpected layoff during the pandemic changed the course of Abbie's careerThe story behind founding The Branding DenWhat makes a brand memorable beyond having a beautiful logoCommon branding and marketing mistakes businesses makeWhy networking and relationships are essential for business growthHow AI is transforming branding, marketing, and entrepreneurshipCurrent marketing trends every business owner should knowRaising two daughters born just 12 months and three weeks apartThe challenges—and unexpected joys—of having children so close in ageLearning to accept help and lean on a support systemBalancing business ownership, motherhood, and self-careQuick-fire questions and parenting wisdomAbbie's journey is a powerful reminder that resilience, creativity, and a willingness to take a chance on yourself can lead to incredible opportunities. Her story proves that while life doesn't always go according to plan, it often leads us exactly where we're meant to be.If you enjoyed this episode, please follow, rate, and review MomsWork Podcast wherever you listen. Share this episode with a parent, entrepreneur, or friend who could use a little encouragement today.Connect with MomsWork Podcast:Instagram: @MomsWorkPodcastFacebook: MomsWork PodcastYouTube: @MomsWorkPodcastApple Podcasts: MomsWork PodcastMentioned in the show: The Branding Den: https://www.thebrandingden.com/Facebook: The Branding DenInstagram: @thebrandingdenJenna Bush Hager's Podcast: https://podcasts.apple.com/us/podcast/open-book-with-jenna/id1707218732The Rabbit Hole Conshocken:  https://therabbitholeconshy.com/