From Moscow to Manhattan. Reshaping the American Dream. Life's Challenges and Triumphs, Iraida Charova's Inspiring Journey.

We're excited to have Iraida Charova as a guest on The SunnySide Up podcast.   Iraida is a remarkable individual, wearing multiple hats as an Account Coordinator for Revive and a certified hypnotherapist.  Originally a first-generation immigrant from Russia, Iraida's journey to America was fueled by her fascination with Wall Street and movies like "Working Girl." She caught the "New York virus" and felt that the universe was supporting her every step of the way.    Iraida's story is one of resilience and determination. From starting a private corporation in Moscow with ten women and growing it into nine franchises within two years to venturing to the United States with just $200 in her pocket, unable to speak English, she is a testament to the power of tenacity and communication skills.   Her early days in America included various jobs, from working in flea markets to teaching aerobics. After facing personal hardships, she interviewed for Bloomingdale's and secured a stable job, all while pursuing modeling on the side. Her confidence, looks, and skills were her companions through both highs and lows.    Today, Iraida supervises 22 brands in Manhattan and finds immense joy in her work, relishing the opportunity to meet new people, thrive in sales, and achieve impressive numbers. She is genuinely content with her job and the journey that brought her here.    During our conversation, Iraida sheds light on digital marketing and AI, showcasing her passion for staying ahead in the ever-evolving business landscape. She also offers courses in hypnotherapy and facial treatments, catering to high-profile clients, including those attending the Met Gala.    In her free time, Iraida indulges in classic books by Bulgakov, demonstrating her love for literature and culture.   Her story emerging from adversity with incredible strength, is a testament to her resilience and the wealth of knowledge and experience she has to offer.    Join us in this enlightening conversation with Iraida Charova as we explore her journey, her passions, and the valuable insights she has gained along the way.   Make sure to take a listen and let us know your thoughts!  Like. comment. Subscribe.   Guest Details: Guest Name- Iraida Charova -Russia in 90s / entrepreneurship in crisis  -show Busness  -why cosmetics / skin care / carrier chose  -hypnotherapy  -what is the book will be about  -I .C. Elite Esthetician/ Hypnotherapist    Brand- IMP Evolutions Website- Impevolutions.com  Socials- https://instagram.com/iraida_charova?igshid=OGQ5ZDc2ODk2ZA== www.linkedin.com/in/iraida-charova https://www.facebook.com/irena.irbis?mibextid=LQQJ4d   From Moscow , Russia , in US since 1991 , former model /actress / singer . Was one of the first woman entrepreneurs in post  communist Russia . Married / divorced several times / single mother .  Made carrier choice in cosmetics after Son is born in year 2000 . Currently Elite Esthetician / Luxury skin care consultant to upscale clientele and  celebrities . Finish Marisa Peer school of  RTT Hypnotherapists , created unique program Image Mind Performance Evolution ( private practice ) . Planning to write a book .   Roosterly Information   Try Roosterly for free:https://trial.roosterly.com/free   Irfan Jafrey IG https://www.instagram.com/roosterly/?hl=en Roosterly URL https://trial.roosterly.com/  Irfan Jafrey FB https://web.facebook.com/irfan.jafrey  Irfan Jafrey Linkedin https://www.linkedin.com/in/irfanj/  Irfan Jafrey Youtube https://www.youtube.com/@roosterly  Irfan Jafrey Twitter https://twitter.com/irfanjafrey  Email: [email protected]