From Music Promoter to Pole Studio | Reno News

Brandon Deriso, once a rising Reno music promoter who built his persona “Biz” after his father’s murder, vanished from the scene following a botched Flo Rida deal — claiming he ghosted investors and the local circuit to avoid being persona non grata. But his exit was just the start: he pivoted into bizarre ventures — a cannabis lounge, a Reno magazine, an apparel line, and then a “women’s fitness studio” that turned out to be a pole-dancing club. Emails from 2014 reveal him pitching these ideas to “equity partners,” while his ex-partner detailed his role in booking shows. The story deepens with Deriso’s felony theft conviction, painting a wild arc of failed tours, unpaid investors, and a life shaped by tragedy — far beyond music promotion, into the messy world of business, betrayal, and reinvention. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/dcee92bde1cf5cfc