From NFL Dreams to Frozen Treats

Former Tennessee Titans linebacker Avery Williamson joins Charlie Koon alongside Chris Colburn to share his journey from a cattle farm upbringing to the NFL, driven by discipline and a passion for defense. After retiring from football, Williamson shifted into entrepreneurship, launching Tennessee Crush Water Ice—an innovative frozen treat inspired by a trip to Philadelphia. The conversation highlights how Colburn is helping expand the brand into Clarksville and Austin Peay through strategic partnerships, as well as the company’s rapid growth from a single food trailer to supplying major festivals and sporting events.