From Optometry to Tech: Brianna Rhue’s Journey, Growth, and Scaling with AI

In this episode, host Solomon Williams sits down with Dr. Brianna Rhue, CEO and co-founder of Dr. Contact Lens, to explore the real-world challenges and breakthroughs at the intersection of healthcare and technology. Brianna shares her journey from optometrist to tech entrepreneur, offering candid insights into building and scaling a SaaS business in the healthcare space. You'll hear Brianna discuss how she curates her LinkedIn for constant learning, the importance of consistency and focus as a leader, and why scaling a healthcare tech company comes with unique obstacles. She breaks down her favorite business books, the lessons they’ve taught her, and practical tactics like her “three frogs” productivity method to keep her team— and herself—on track. Together, Solomon and Brianna examine how AI and automation are transforming daily operations, lead generation, and team culture, while also addressing the mindset shifts required to lead a growing company. If you’re interested in the messy reality of bringing innovation into a highly regulated industry, building value-driven partnerships, and nurturing a culture of curiosity and continuous growth, you don’t want to miss this episode. Tune in for actionable advice, honest stories, and plenty of inspiration for founders and leaders navigating change in today’s rapidly evolving world. Key Moments:  05:21 "Time Management and Focus Shift" 08:05 "Data Utilization in Business Growth" 11:29 Impact of Reading and Automation 13:43 Overcoming Limiting Beliefs 16:42 Tesla Bot Outperforms Humans in Sales 22:40 "Collaborative Growth in Contact Lenses" 23:28 Scaling Without Chaos 26:41 "Value Relationships and Integrity" 31:55 Valuing Community Relationships 34:23 Weekly CEO Peer Support Sessions 37:15 "Communication in Marriage" 40:41 Reverse Engineering Success 43:10 Mission-Driven Journeys and Values 46:09 "Three Frogs Accountability Game" About the guest:  Brianna Rhue discovered her passion for optometry as a young girl, after a visit to the eye doctor and being inspired by her father’s optometrist friends. Determined to pursue this path, she went on to attend optometry school and became a doctor. Brianna realized her dream of owning her own private practice in 2015 and later bought out her partner in 2022. Along the way, she’s experienced both fruitful and challenging partnerships, shaping her journey as a practice owner. Brianna is active on LinkedIn and welcomes new connections there. How to connect Brianna :  Linkedin: https://www.linkedin.com/in/briannarhue/    Business Linkedin: https://www.linkedin.com/company/drcontactlens/ Website: https://www.drcontac... Chapters (00:00:00) - How to Get to Know AI Faster(00:00:52) - Meet Dr. Contact Lens CEO Brianna Rue(00:02:37) - Lead Generation in the Medical IT Industry(00:03:16) - How to Read More in Your Career(00:04:13) - Beyond the Tech: A CEO's Book List(00:06:38) - How Salesforce Is Making Your Marketing More Productive(00:08:51) - Dr. Solomon on Healthcare Industry Trends(00:13:29) - How to Overcome Your Limiting Beliefs(00:18:06) - Blind Spotting(00:22:25) - What's Your Biggest Metric?(00:27:56) - Atomic Habits: Your 3 Frogs(00:29:12) - 3 Frogs for Dr. Convict Liz within the Next 6(00:32:24) - How to Enhance Your Marriage with a LinkedIn Community(00:37:21) - The 50 Words For Marriage(00:41:32) - The Vision of Your Business(00:44:29) - The 3 Frogs Challenge