“From Overthinking to On Air: Building a Podcast That Actually Works with Anja Lordanić”

Starting a podcast sounds exciting—until overthinking, inconsistency, and burnout get in the way.In this episode, Anja Lordanić breaks down what it really takes to launch and sustain a podcast that fits your business and your life. After recording 200+ episodes across multiple formats and languages, she shares a refreshingly honest look at the behind-the-scenes reality most creators don’t talk about.This conversation is a practical guide for solopreneurs who want to turn podcasting into a powerful, sustainable marketing tool—without overwhelm.Inside this episode, you’ll discover:How to move past imposter syndrome and finally startSimple systems to stay consistent without burnoutWhy most podcasts fail—and how to avoid itHow to turn your podcast into a lead-generating assetIf you’ve been stuck in the “I’ll start someday” phase or struggling to stay consistent, this episode will give you the clarity and confidence to hit record—and keep going.