From Pages to Profits: Mike Capuzzi's Insights on Tying Products and Services to Short Books

Mike Capuzzi, founder of Bite Sized Books, emphasized the importance of short, helpful books for business owners. He explained how being seen as a book author can give one a competitive edge and how Shooks can be a powerful marketing strategy. Capuzzi offered insights on how to tie products and services to books and shared a formula for creating effective Shooks. He also shared success stories of authors he has worked with and encouraged business owners to consider writing short books as part of their marketing strategy.Mike shared a success story of a client who was a mercury-free dentist and had written a book called "Are Your Teeth Toxic?" He found local businesses where his ideal readers would be, such as yoga studios, health food stores, and chiropractors' offices, and displayed his book with a free offer. In the first 30 days, he got three new patients worth thousands of dollars, proving the effectiveness of targeted marketing.Audrey and Mike also discussed the power of short books and being an author. Mike shared success stories of authors who have used his services to create short books and how it has helped them in their business. They also discussed the importance of serving the reader first and creating a book that will benefit them.Be sure to chicken this ink to receive Mike free materials: Mikecapuzzi.com/magicAre you ready to write and publish your 100-page book? Visit bitesizedbooks.comMike is also a podcast host. Visit his site here authorfactor.comSend us a messageBuzzsprout - Let's get your podcast launched!Start for FREEDesignrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Riverside.fm Your Own Virtual StudioProfessional Virtual StudioAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Business CardsLet's speed up your follow up. Get a digital business card.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Looking for Podcast Guests?Keep your podcast schedule full with quality guests from PodMatch.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Tech Diva Biz Talks? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywigginsTo work with Audrey schedule a breakthrough/discovery session.