From Pawn Shop Employee to Professional Photographer with Simon Diez

Send us Fan MailAs a husband, father, and employee to an Artist! Simon is a humble man taking his folio building and learning through CreativeLive (courses by John Cornicello) quite seriously, but after encouragement from his friend Angie Whitten and guidance from Saray Taylor-Roman and myself with The Consultation Collection stepped into TFP (trade) sessions into charging sustainable pricing and giving an amazing experience alongside incredible imagery!Sue Bryce even said to him "You're an amazing artist, you have beautiful work...but it needs to be consistent. You show me you can be consistent." and Simon realized that also meant it wasn't only the quality of his work, but his business too: his marketing, systems, service, shooting, and revenue.Simon and Cat chat about where his revenue is today and Cat challenges him to set bigger goals for the revenue he's generating in his business and they talk through on this episode what is happening IN his business how he might get to those bigger revenue goals because once you can MASTER the fundamentals of the sales process, everything can be gamified. And then in understanding how to approach your business as an introvert or an extrovert will allow you to shift the excuses to your ability to execute your position in a way that serves you.One of the things I personally love about how Simon approaches life and business is through his community and the relationships he has. "It isn't what you know but who you know" is just the beginning.Find Simon Here:Website: www.SimonDiez.comInstagram: www.instagram.com/simon_diezFacebook: www.facebook.com/share/VThgGUHw3sh7UDwb/ Support the showABOUT CAT FORD-COATESCat Ford-Coates has been told to soften her whole career.She didn't.She built a multi-six-figure business teaching photographers that the thing keeping them stuck was never the market, the portfolio, or the pricing. It was the voice. The one that sounds like wisdom. The one that keeps moving the goalpost and calling it patience.She's spent over a decade in rooms with photographers who are extraordinarily talented and somehow still convinced they should be grateful for what they have.She disagrees. Loudly.Cat serves photographers who already know what they want. Who know what they're capable of. Who have known for a while, actually, and have spent years finding sophisticated reasons not to claim it.The question was never whether you're ready.You already know you are. Stop pretending that you don't.