From Prime Time To Scroll Time
from Enterprise Explores Hosted by BFM Media
Prime time once dictated how we watched entertainment. Today, algorithms and endless feeds have replaced schedules, and audiences are consuming more content than ever, yet often feeling more fatigued by choice. As studios consolidate their content and short-form platforms reshape attention spans, what does this shift mean for the future of storytelling and the business of media? We explore the move from “prime time” to “scroll time” with Amin Ashaari, Co-Founder of SoyaCincau.
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How long is this episode of Enterprise Explores?
This episode is 39 minutes long.
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This episode was published on February 23, 2026.
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