From Product Manager to Managing an STR Productocracy with Liam Carolan - Episode #197

Be courageous enough to face rejection. Liam Carolan, a real estate investor and co-author of the Hospitable Hosts started out with humble beginnings as a product manager. The thought of leaving his job began weighing heavily on him so he devised a plan for how to do it. He listened intently to podcasts, audiobooks and invested in a mentor which essentially gave him the knowledge needed to start his own business in the short term rental niche and create a true productocracy. A productocracy is “a product or a service that has a distinctive value skew in the marketplace which incites unsolicited recommendations from its current customers, creating new customers. It was never smooth sailing from the beginning as he received about 50 NOs before getting his first YES! And yes indeed, this was just the beginning of what would soon become financial freedom for Liam and his family. This episode is a long time coming, we’ve been wanting to set this up since working together on the new international best seller, Hospitable Hosts. In this episode. we talk about the ‘chosen grind’, what is rent-to-service accommodation, and everything about Liam’s cerebral approach to scaling and running a sound short term rental operation using a unique approach. Don’t miss this enlightening episode from such a humble and highly successful experimenter like Liam. And just like many of our guests here in the lab, he’ll be the first to tell you that you’re always just one experiment away! HIGHLIGHTS OF THE EPISODE: 15:52 They're rejecting the offer not you as a person 35:11 What would have you changed if you started all over again 35:55 Failing forward 46:45 Four Pillars KEEPING IT REAL: 0:46 Introduction 2:58 Hospitable Host Book 4:14 Leaving 9-5 job 9:07 Can you get rich quick 10:49 Quick is all relative 12:22 Liam's story 14:25 Be obsessed or be average 20:24 In every situation, there's an action to change the situation 23:07 Getting the first YES 30:45 Main obstacles 34:23 Proof of concept 40:13 How important is it to have to "pay to play" 43:10 Course junkies 45:37 Paradox of practice 47:28 Technology pillar 51:58 Furniture pillar 53:03 Zip and link 55:45 Analysis pillar 1:00:06 Management pillar 1:04:17 flow.page/liamcarolan NOTABLE QUOTES “ Your vibe is gonna attract your tribe” - Liam Carolan CONNECTING WITH THE GUEST Website: https://propertyaltcomplete.com/ LinkedIn: https://www.linkedin.com/in/liamsacarolan/ Email: https://gingergoldltd.co.uk/ Get coached on how you can repurpose your existing home or investment property into an Airbnb with me: https://experimentrealestate.com/hospitable-hosts Guesty Unique Link: https://hosts.guesty.com/?=therealestateexperiment Hospitable Hosts book: https://amzn.to/3e4LEhE Instagram: https://www.instagram.com/therealestateexperiment/?hl=en Apply for an American Express Card with this link: http://refer.amex.us/RUBENKr8et?xl=cp01&mpt=v0  #airbnb #shorttermrental #bnbmonthly