EPISODE · Feb 10, 2024 · 42 MIN
From Prospect to Partner: Shawn Cook on the Art of B2B Sales
from IN THE BLK · host Sterling McKinley
In this episode, Shawn Cook, a B2B sales veteran with over 20 years of experience, shares his insights on how to achieve success in the B2B sales world. He will discuss building relationships, developing a winning sales strategy, and closing deals. This is a must-listen for anyone who wants to take their B2B sales career to the next level. Thanks for watching! -- ► Be sure to rate In The Blk -- Book Sterling to Keynote, Interview, Conference, or Event: https://sterlingmckinley.com/ or email [email protected] Sterling McKinley has 15+ years of experience helping businesses thrive online. As the DMV Digital Coach at Google, I empower small business owners with digital skills to increase sales. I am an international keynote speaker and branding strategist, and I have trained organizations like the Department of Defense and US Black Chambers. My book, "Binge-Worthy Branding," reveals how giants like Amazon and Netflix use AI to build loyalty. Learn how to attract your ideal customers with my proven digital marketing strategies. -- Click to watch Keynotes & Speaking Engagements: https://sterlingmckinley.com/speaking/ Click to watch Sterling's interview with Ontraport: https://youtu.be/KLItL2-uP6E Click to watch testimonials about Sterling's talks: https://www.youtube.com/watch?v=FMYZoGvfkOk&list=PLKEtmMJOYIb6tjqXW_VzQsBOxO66R_nvH -- Follow Me Online Here: LinkedIn: https://www.linkedin.com/in/sterlingmckinley/ Youtube: https://www.youtube.com/@SterlingMcKinley Instagram: thesterlingmckinley Website: https://sterlingmckinley.com/
What this episode covers
In this episode, Shawn Cook, a B2B sales veteran with over 20 years of experience, shares his insights on how to achieve success in the B2B sales world. He will discuss building relationships, developing a winning sales strategy, and closing deals. This is a must-listen for anyone who wants to take their B2B sales career to the next level. Thanks for watching! -- ► Be sure to rate In The Blk -- Book Sterling to Keynote, Interview, Conference, or Event: https://sterlingmckinley.com/ or email [email protected] Sterling McKinley has 15+ years of experience helping businesses thrive online. As the DMV Digital Coach at Google, I empower small business owners with digital skills to increase sales. I am an international keynote speaker and branding strategist, and I have trained organizations like the Department of Defense and US Black Chambers. My book, "Binge-Worthy Branding," reveals how giants like Amazon and Netflix use AI to build loyalty. Learn how to attract your ideal customers with my proven digital marketing strategies. -- Click to watch Keynotes & Speaking Engagements: https://sterlingmckinley.com/speaking/ Click to watch Sterling's interview with Ontraport: https://youtu.be/KLItL2-uP6E Click to watch testimonials about Sterling's talks: https://www.youtube.com/watch?v=FMYZoGvfkOk&list=PLKEtmMJOYIb6tjqXW_VzQsBOxO66R_nvH -- Follow Me Online Here: LinkedIn: https://www.linkedin.com/in/sterlingmckinley/ Youtube: https://www.youtube.com/@SterlingMcKinley Instagram: thesterlingmckinley Website: https://sterlingmckinley.com/
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From Prospect to Partner: Shawn Cook on the Art of B2B Sales
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