EPISODE · Apr 23, 2026 · 1H 1M
From Psychologist to Parenting App Founder: Nicole Lipkin & Hey Kiddo (Ep. 108)
from My Great Pivot · host The Female Founders Project
Nicole Lipkin, an organizational and clinical psychologist, shares her journey as the founder of Hey Kiddo, a parenting partner app for caregivers of children from birth through age twelve. She traces the app's inspiration back to her late parents, South Bronx school teachers who made their home a psychologically safe space for every kid in the neighborhood. Nicole discusses why she walked away from private equity offers to sell her practice on her own terms, the emotional rollercoaster of startup life, the NSF grants that funded her R&D, and landing investors at a Shark Tank–style live pitch.Links:Hey Kiddo: www.hey-kiddo.comNicole Lipkin: https://nicolelipkin.comNicole's husband, comedian Matt Hyams: https://www.instagram.com/matthyams/My Great Pivot: www.mygreatpivot.comThe Female Founders Project: www.thefemalefoundersproject.comThe Female Founders Wishlist: www.femalefounderswishlist.comTakeawaysDeveloping a parenting app through many iterationsBuilding - and selling - a ventureTeam dynamics in a startupThe emotional rollercoaster ride of startup lifeFundraising strategyChapters00:00 The Birth of Hey Kiddo06:04 Hey Kiddo's Role as a Parenting Partner18:14 The Decision to Sell the Practice25:29 The Roller Coaster of Startup Emotions31:05 Building the Hey Kiddo Team36:30 Pressure of External Investment43:23 App Features and Functionality51:23 Fundraising Strategy#femalefounders #entrepreneurship #femaleentrepreneurs #startuplife #startups #womenentrepreneurs #techstartups #impactinvesting
What this episode covers
Nicole Lipkin, an organizational and clinical psychologist, shares her journey as the founder of Hey Kiddo, a parenting partner app for caregivers of children from birth through age twelve. She traces the app's inspiration back to her late parents, South Bronx school teachers who made their home a psychologically safe space for every kid in the neighborhood. Nicole discusses why she walked away from private equity offers to sell her practice on her own terms, the emotional rollercoaster of startup life, the NSF grants that funded her R&D, and landing investors at a Shark Tank–style live pitch.Links:Hey Kiddo: www.hey-kiddo.comNicole Lipkin: https://nicolelipkin.comNicole's husband, comedian Matt Hyams: https://www.instagram.com/matthyams/My Great Pivot: www.mygreatpivot.comThe Female Founders Project: www.thefemalefoundersproject.comThe Female Founders Wishlist: www.femalefounderswishlist.comTakeawaysDeveloping a parenting app through many iterationsBuilding - and selling - a ventureTeam dynamics in a startupThe emotional rollercoaster ride of startup lifeFundraising strategyChapters00:00 The Birth of Hey Kiddo06:04 Hey Kiddo's Role as a Parenting Partner18:14 The Decision to Sell the Practice25:29 The Roller Coaster of Startup Emotions31:05 Building the Hey Kiddo Team36:30 Pressure of External Investment43:23 App Features and Functionality51:23 Fundraising Strategy#femalefounders #entrepreneurship #femaleentrepreneurs #startuplife #startups #womenentrepreneurs #techstartups #impactinvesting
NOW PLAYING
From Psychologist to Parenting App Founder: Nicole Lipkin & Hey Kiddo (Ep. 108)
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.