From Ranch Horses to Rope Horses: Inside the Corsica Horse Sale Story

What does it take to build a successful horse auction in today's market?In this episode of We Live It, Ty deCordova and Casey Mabry visit with Blake Thompson of Corsica Horse Sale to discuss horse marketing, auction strategy, ranch horses, online bidding, and the evolution of the equine industry.Blake shares his journey from growing up around horse auctions to helping revitalize one of the Midwest's most recognized horse sale facilities. The conversation covers the importance of price discovery, the value of live auctions, horse consignments, digital marketing, and why strong relationships still drive success in the horse business.Whether you're raising ranch horses, selling performance horses, or simply interested in the livestock auction industry, this episode offers valuable insight into one of agriculture's most relationship-driven businesses.