From Resilience to Brilliance

Fortitude is very much a necessary part of the toolkit for successful farming. Those at Kimball Ranches- El Hogar know that as well as any.  One of California’s most devastating natural disasters, the 2017 Thomas Fire wreaked havoc to their and many other farms in their region. “You could be called crazy for being in partnership with Mother Nature, because as a farmer there are so many things outside of your control,” said Rachael Laenen, Director of Farming and Operations at Kimball Ranches in Ventura County, California. “But it just means  that actually you can really focus on the things that are in your control and do better every day.”This persevering attitude has led to a successful recovery and retooling of their operation, including their crop nutrition.“We were really lucky to come across Redox,” she said. “They have fundamentally changed the way we farm here.”Laenen said Rx Platinum™ has been a crucial part of their young tree establishment program, while Mainstay® Calcium and diKaP have provided major benefits to their older trees. Laenen is the first female chair of the California Avocado Commission’s Board of Directors. She and her father, Gordon, carry on the family farming legacy. Find out more about Kimball Ranches- El Hogar, including their retail sales, at https://www.kimballavocados.com.