From Retail Executive to Digital Entrepreneur with Evan Dawson

In this episode of Founders Future, with host Milan Kohut, we’re joined by Evan Dawson, founder of DAY ONE Marketing and creator of the Subject Matter Expert Academy. Evan shares his journey from climbing the corporate ladder as a Target retail executive to leaving the nine-to-five grind in search of time freedom, flexibility, and a more intentional life with his family.The conversation explores how Evan helps content creators and subject-matter experts productize their knowledge through digital marketing systems, value ladders, and scalable funnels. He breaks down lessons learned from early trial and error, the importance of niche focus, consistency over intensity, and how leveraging organic content, paid ads, and modern AI tools can accelerate growth. Evan also reflects on building sustainable businesses that prioritize long-term impact, adaptability, and freedom—both financially and personally.Connect with Evan Dawson: 🔗 LinkedIn: https://www.linkedin.com/in/evan-dawson-77b78639/