From Scientist to Fashion Entrepreneur with Sasha Jardine from SteMargScot (Ep 41)

Can you be a scientist and an artist? Our society seems to put those two occupations at odds with each other. The guest on today’s episode shatters that dichotomy. In today's episode, I had the pleasure of speaking with Sasha, a multi-passionate creative who has had a successful career in science, and now has become a fashion entrepreneur. Her outerwear brand, SteMargScot, embodies the spirit of creativity, vibrancy, and sustainability. Discover how sustainability and fashion can harmoniously merge, and how the skills and experiences of being a scientist supports Sasha as she found  her own brand with curiosity and purpose. 01:49 SteMargScot: A Colorful, Sustainable Outerwear Brand02:43 Sasha's Career Journey: From Immigrant to Science Teacher to Entrepreneur06:07 The Inspiration Behind Colorful Wool Coats08:06 Sasha's Secret Sauce: The Power of Integrity and Challenge11:56 The Origin Story of the Name "SteMargScot"16:19 Unlocking Joy Through Color: Why Your Wardrobe Needs More Vibrance" - 17:22 Flipping the Color Script18:43The Royal History of Color  20:22 Why Neutrality is Overrated24:59 A Vision for Sustainable FashionWatch the interview on Youtube:https://youtu.be/eilxQ7T-WqkAbout the Sasha: SteMargScot is founded by Sasha Jardine, a self described Caribbean-born, colour-fanatic, winter-intolerant, science nerd. Frustrated by the ubiquitous winter coat uniform in stores (especially for men), she found it hard not to notice that outerwear is mostly polyester. Even harder was to be complacent when polyester production increased by 4 million tonnes in 2021, making it the most widely produced fibre. She dreamed about outerwear that challenged status-quo materials, colours, cis gender-designations, and styles. Sasha lives in Toronto and is a science educator, researcher, and published author in drug discovery.Connect with Sasha and Check out SteMargScotSteMargScot on Instagram: https://www.instagram.com/stemargscotSteMargScot website: http://www.stemargscot.comConnect with Sasha on Linkedin: https://www.linkedin.com/in/sasha-jardine-78a1ab234/?originalSubdomain=caAbout BettyBetty Xie is a creative and a career coach for creative. Her 1:1 coaching program has helped photographers, filmmakers, visual artists, arts leaders, and arts consultants to design and implement intentional growth in their practice so that they can make their art and make happier money. Book a free consultant call today here: https://app.practice.do/me/betty-xie/book/fundraising-discovery-call*FREE Resource* Discover your creative career archetype today: https://www.xiebetty.com/quizFollow me on Instagram @bettyxcoach for more resources and my behind-the-scenes story working as a creative and a coach for creatives. The Everyday Talent Podcast is produced by Betty Xie and Benice Detoon.