From Side Business to Book to Brick and Mortar with The Zen Succulent's Megan Cain

This week we're welcoming Megan Cain, owner of The Zen Succulent with locations in both Raleigh and Durham, NC. Megan got her start on Etsy while unable to land a job after graduating with a business degree and deciding to pursue what brought her peace and creativity - plants! We learn how Megan went from humble beginnings in her mom's garage to two thriving locations, features in everything from Architecture Digest to HGTV, and how she has grown her business even during a pandemic. Megan also shares her perspective on social media, multiple revenue streams, and managing customer expectations. Full show notes at LocalistPodcast.com.  Mentioned in this episode:  The Zen Succulent The Zen Succulent Press Modern Terrarium Studio  Spectrum Pay it Forward Grant The Parlour  CarrieRollwagen.com Church Street Coffee and Books  Jonathan Benton Bookseller  Infomedia  One Quick Question with Infomedia  Tinyurl.com/carrieconsult