From Side Hustle to Style Empire: How Becky Hillyard Built Cella Jane | EP. 5 SHARE THE LIFESTYLE PODCAST

from Share the Lifestyle · host Steven Schowengerdt

In this episode of SHARE THE LIFESTYLE, Steven and Moriah talk with Becky Hillyard — founder of lifestyle brand Cella Jane — about building a business rooted in authenticity, growing a trust-based audience from zero, and what it really looks like to run a style empire while raising three kids.Subscribe for more conversations like this.You'll learn:Why a loyal small audience will always outperform a large hollow one — and what that means for your brand or businessThe real design process behind nine collections with Splendid, from mood board to Bloomingdale'sHow to stop waiting for the perfect moment and start building something of your own todayConnect with City Lifestyle | Explore City Lifestyle Franchise OpportunitiesConnect with Becky HillyardCella Jane WebsiteCella Jane on InstagramShop Becky's Splendid CollectionFull transcript and show notes for Episode 5 — [Show Notes Link]Subscribe to Share the Lifestyle

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This episode is 48 minutes long.

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This episode was published on April 14, 2026.

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