From Sidelines to Frontlines: Redefining B2B Sales Leadership

Cynthia Handal, Head of Global Sales & Evangelism at Simera, believes sales leaders can no longer coach from the sidelines. Learn why she’s taking a hands-on approach to Simera’s sales pipeline and what strategies she’s using to expand its brand recognition and drive revenue growth.About this Pioneer > 0:45Biggest Challenges > 2:38Looking Forward > 5:10100 Pennies Game > 6:20Final Thoughts > 11:03View the 100 Pennies Game: Click Here!Follow Cynthia Handal on LinkedInFollow Manoj Ramnani on LinkedInAbout this PioneerExperienced SAAS and B2B professional with over 12 years in sales and business development. Head of Global Sales at Simera, driving revenue growth, expanding global presence, and managing client retention. Successfully grew sales team from 3 to 32 reps, generated over $15MM in pipeline within 6 months, and launched Simera Sales Academy. Committed to mentorship for underrepresented sales professionals. Recognized as a leader in sales, recipient of Crunchbase 2023 Women in Sales and Demandbase 100 Powerful Women in Sales awards.