From Sketches to Stitches: How a Local Hat Brand Was Born...

What this episode covers

Aaron from Never Trusted ( @nvrtrstd_) joins us to discuss his journey creating Fresno-inspired hats that celebrate local landmarks and the city's identity. What started as a COVID hobby has evolved into a distinctive brand featuring thoughtful designs that honor everything from the Fresno Grizzlies to iconic city architecture.• Founded Never Trusted during COVID lockdown, initially making shirts for friends before focusing on hats• Collaborates with his brother JJ on designs, transforming sketch concepts into finished products• Creates Fresno-centric designs featuring local landmarks like Security Bank building and the water tower• Drew inspiration from the 2001 Fresno Grizzlies colorway for the purple and black "Grizzly Boy" hat• Continually evolves design elements, recently adding all-suede materials and California stamps• Describes seeing people wear his creations as a "humbling experience" that makes the work worthwhile• Announces partnership with Broke Boys podcast for upcoming Dog Daze Festival featuring The ChainsmokersCheck out Never Trusted on Instagram and look for their merch at the Dog Daze Festival – this is going to be a big one!- @nvrtrstd_

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Frequently Asked Questions

How long is this episode of Broke Boyz From Fresno?

This episode is 20 minutes long.

When was this Broke Boyz From Fresno episode published?

This episode was published on September 2, 2025.

What is this episode about?

Aaron from Never Trusted ( @nvrtrstd_) joins us to discuss his journey creating Fresno-inspired hats that celebrate local landmarks and the city's identity. What started as a COVID hobby has evolved into a distinctive brand featuring thoughtful...

Can I download this Broke Boyz From Fresno episode?

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