From Software Engineering to Sales Engineering - Corey Bradford's journey

Send us Fan MailThe Sales Engineer's Journey: Insights from a Veteran - Coffee with Sales EngineersIn this episode of 'Coffee with Sales Engineers,' Sachin reconnects with his old friend, Corey Bradford, a seasoned sales engineer with over 20 years of experience. Corey shares his unique journey from studying software engineering at the University of Texas to working at major companies like Convio and Google. He discusses the essential skills and mindset required for a successful career in sales engineering, the value of understanding both customer needs and technology, and the critical role sales engineers play in bridging sales efforts with technical solutions. Corey also offers advice for early-stage startups on how and when to incorporate sales engineering into their business. Join us for a deep dive into the fascinating world of sales engineering and learn why this role is integral to customer success and technological innovation.00:00 Introduction and Welcome00:17 Corey's Background and Career Journey02:50 Falling into Sales Engineering04:50 The Role and Responsibilities of a Sales Engineer07:53 Advice for Aspiring Sales Engineers09:50 Sales Engineering in Early-Stage Startups16:33 Key Traits for Success in Sales Engineering21:06 Conclusion and Final Thoughts