From Strategy to Funding The New Approach to Business Growth (Bonus EP47) episode artwork

EPISODE · Mar 27, 2025 · 22 MIN

From Strategy to Funding The New Approach to Business Growth (Bonus EP47)

from Small Business Marketing Sweet Spot · host Barb Davids

In this episode, I talked with Alicia from Devyne Business Consulting, and it was such a good convo. We went beyond digital marketing and got into the real reasons small businesses struggle—like cash flow, lack of strategy, and not knowing how to adapt. She shared how her business evolved from just marketing into full-on business consulting, including funding support. We also talked about using data better, staying innovative, and how important it is to keep learning as your business grows. Super insightful if you’re trying to scale sustainably and not just throw money at random marketing stuff.Enjoy the episode!👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 ⁠⁠⁠https://compassdigitalstrategies.com/digital-marketing-services/marketing-energy-matrix/⁠⁠⁠⁠⁠⁠Peek inside my toolbox for all my tools.⁠⁠⁠Visit ⁠⁠⁠Episodes I Like Playlist⁠⁠⁠ for other recommended episodes I've enjoyed.🗞️ Like newsletters?⁠⁠⁠ Digital Marketing Takeaway⁠⁠⁠About This ShowSmall Business Sweet Spot is a podcast show created by Compass Digital Strategies LLC. Founder, Barb Davids, wanted to create a show that was more direct and to the point around topics that improve our small businesses and personal lives. A self-professed podcast junkie, she listens to a variety of shows on her runs and road trips.Compass Digital Strategies is for people who are tired of their website being the thing that stresses them out. Around here, it gets simpler. We’re not here to add more to your plate. This is about having someone who sees what you’re dealing with and helps you sort it out. Clearly. Personally. In a way that doesn’t make you want to pull your hair out.

Episode metadata supplied by the publisher feed · Published Mar 27, 2025

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From Strategy to Funding The New Approach to Business Growth (Bonus EP47)

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