From Tech Research to High-Value Enterprise with Abdullah Choudhry

What does it take to build a company that helps businesses reduce their environmental impact while still growing profitably? In this episode of the True North Success Podcast, Amy Kim sits down with Abdullah Choudhry, co-founder of Arbor, to discuss climate technology, entrepreneurship, and building meaningful solutions that create real-world impact. Growing up in Pakistan, Abdullah witnessed firsthand how climate change affected communities and industries around him. That experience shaped his mission to help companies better understand and reduce their carbon footprints through smarter supply chain decisions. Today, Arbor works with global companies including Crocs and other major brands to provide faster and more accurate carbon accounting tools. Abdullah shares his personal journey from Pakistan to the UK, the United States, and eventually Canada, where he co-founded Arbor in Calgary. He explains how engineering helped him turn ideas into practical solutions and why entrepreneurship is more of a lifestyle choice than a career decision.   ------------------------------------ Be a Guest Are you a successful business owner, entrepreneur, or professional with insights to share? Apply to be a guest at https://truenorthsuccessshow.com/guest and share your expertise with a wide audience eager to learn about you...