From Teen Entrepreneur to CEO: Starting a Company at 16 and Building a Business Empire

At just 16 years old, Aleksandar Jovicic turned a love for lowriders into his first business selling car parts online. From being a refugee to founding Executive Digital, a powerhouse digital marketing firm, Aleksandar’s journey is filled with resilience, hustle, and innovation. In this high-energy episode, Aleksandar shares how his street smarts shaped his early business thinking, how he built a company with a team-first culture, and why he believes every employee should be a thought leader. He also opens up about the absence of mentors in his journey — and how he’s now paying it forward for the next generation. From building internal startups to receiving a lifetime achievement award from Harvard, Aleksandar reveals how real success comes from grit, mentorship, and experience.   -------------------------------------------------------- Be a Guest: Are you a successful Naples-area business owner, entrepreneur, or professional with insights to share? Apply to be a guest at Driven: Unscripted Success and share your expertise with a wide audience eager to learn about you.