From the archive: Kudos, leaderboards, QOMs: how fitness app Strava became a religion

from The Audio Long Read · host The Guardian

We are raiding the Guardian long read archives to bring you some classic pieces from years past, with new introductions from the authors. This week, from 2020: the Strava app offers community, training data and motivation to millions of athletes. Even runners who dislike tech can’t bear to be without it By Rose George. Read by Rhiannon Edwards. Help support our independent journalism at theguardian.com/longreadpod

Episode metadata supplied by the publisher feed · Published Jan 14, 2026

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From the archive: Kudos, leaderboards, QOMs: how fitness app Strava became a religion

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