From the Stage to the Still: Greg Sobol on Music, Tequila, and Building a Brand episode artwork

EPISODE · Jun 30, 2025 · 56 MIN

From the Stage to the Still: Greg Sobol on Music, Tequila, and Building a Brand

from Backstage Pass: The HR Rock Star · host WRKdefined Podcast Network

In this conversation, Greg Sobol shares his journey from being a musician to becoming an entrepreneur with his tequila brand, Tekiah Tequila. He discusses the challenges and lessons learned during the transition, the inspiration behind his product, and the importance of community and personal connections in business. Greg also delves into the intricacies of tequila production, pricing strategies, and his vision for future growth, all while drawing parallels between his experiences in music and entrepreneurship. Plus, we share stories of favorite gigs from back in the day.   Connect with Greg here: https://www.linkedin.com/in/gregsobol/ https://tekiahspirits.com/ https://www.youtube.com/watch?v=qlcl1XcrETc&t=2s Music Credit: Provided to YouTube by CDBaby Everything · Blind Shame All N Compass ℗ 2004   🎸 Thanks for tuning in to Backstage Pass: The HR Rock Star Podcast! 🎸 Stay connected and join the conversation: 🌐 Website: https://backstagepassthehrrockstar.com/ https://www.instagram.com/backstagepassthehrrockstar https://www.facebook.com/BackstagePassHRRockStar https://www.youtube.com/@BackstagePassTheHRRockStar 🔔 Don't forget to subscribe, leave a review, and share with fellow HR rock stars! 🎶🔥

In this conversation, Greg Sobol shares his journey from being a musician to becoming an entrepreneur with his tequila brand, Tekiah Tequila. He discusses the challenges and lessons learned during the transition, the inspiration behind his product, and the importance of community and personal connections in business. Greg also delves into the intricacies of tequila production, pricing strategies, and his vision for future growth, all while drawing parallels between his experiences in music and entrepreneurship. Plus, we share stories of favorite gigs from back in the day.   Connect with Greg here: https://www.linkedin.com/in/gregsobol/ https://tekiahspirits.com/ https://www.youtube.com/watch?v=qlcl1XcrETc&t=2s Music Credit: Provided to YouTube by CDBaby Everything · Blind Shame All N Compass ℗ 2004   🎸 Thanks for tuning in to Backstage Pass: The HR Rock Star Podcast! 🎸 Stay connected and join the conversation: 🌐 Website: https://backstagepassthehrrockstar.com/ https://www.instagram.com/backstagepassthehrrockstar https://www.facebook.com/BackstagePassHRRockStar https://www.youtube.com/@BackstagePassTheHRRockStar 🔔 Don't forget to subscribe, leave a review, and share with fellow HR rock stars! 🎶🔥

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From the Stage to the Still: Greg Sobol on Music, Tequila, and Building a Brand

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This episode was published on June 30, 2025.

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In this conversation, Greg Sobol shares his journey from being a musician to becoming an entrepreneur with his tequila brand, Tekiah Tequila. He discusses the challenges and lessons learned during the transition, the inspiration behind his product,...

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