From transactional to trusted partner, improving insurer-client relationships, with Douglas Barnett of AXA UK

What do insurers want from clients and vice-versa? How can this relationship be moved from a transactional one to a long-term, mutually beneficial partnership? This is the central theme of this week's podcast interview with Douglas Barnett, director of mid-market and risk management at AXA. Talking points include: ✅ How have insurer-client relationships been in the past vs how they should be in an ideal world ✅ What are the drawbacks of getting this wrong, vs the benefits of getting it right? ✅ What is the insurance industry doing to improve customer experience for clients? ✅ What should clients do to become a "risk of choice"? ✅ How does AXA support this through its risk management offering, how does this work and where does Dougie see it going? If you're a business of any decent size, you'll benefit from listening to this and implementing some of what is discussed Resources: AXA UK Connect with Dougie on Linkedin Connect with Christian on Linkedin Please hit follow and if you've enjoyed this episode, post about it on social media #safety #insurance #riskmanagement #insuranceindustry