From Trick Shots to Life Lessons: Todd Keirstead's Journey Through Skin Cancer and Adaptive Golf

Send a textIn this powerful episode of The GIG Podcast, host James Cronk welcomes back Todd Keirstead, a PGA professional, world-renowned trick shot artist, and passionate advocate for adaptive golf. Todd shares his deeply personal journey as a skin cancer survivor, detailing his experience with nine surgeries and his mission to raise awareness about sun protection in the golf industry.The conversation reveals startling statistics: while 7% of the general public will develop skin cancer, that number jumps to 27% for golfers. Todd discusses practical prevention strategies and challenges the industry to prioritize UV protection as seriously as lightning safety. Beyond his health advocacy, Todd shares inspiring stories from his work with Paragolf Canada and wounded veterans, demonstrating how golf can transform lives for people with disabilities. From performing at military bases to helping establish national adaptive golf programs, Todd's message is clear: golf should be accessible to everyone, and protecting our health ensures we can enjoy this game for a lifetime.To learn more about Golf Industry Guru, and to gain access to online golf business education from the world's most successful business, golf, & hospitality industry leaders, visit us at www.golfindustryguru.com.