From TV to TikTok: How Legal Marketing Keeps Evolving | Episode # 333 with Lowell Stanley

Recorded live at the NTL Summit in Miami Beach, this episode features Lowell Stanley—better known as The Hammer. A longtime trial attorney with decades of experience, Lowell shares a candid, no-nonsense take on how legal marketing has evolved from TV and billboards to social media, podcasts, and AI. He reflects on industry trends, why branding still matters, and what it really means to stay relevant in a constantly changing landscape—while never losing sight of fighting for clients. A sharp, entertaining conversation with one of the originals.