From Wild West to Apple Store and Why The Profession Isn't Going to Solve AI Alone | with Susan Caesar

Susan Caesar is the first-ever Chief AI Officer at the International Coaching Federation and founder of Humane Org. Her career has had one red thread: being human. And her message to the coaching profession right now? You don't have to figure this out alone. In this conversation with Rebecca Rutschmann, Susan makes a passionate case for community as the antidote to overwhelm — AI circles, chapter conversations, shared learning — because the coaching profession's greatest strength has always been how it shows up together. She also pulls no punches on big tech's accountability problem, draws a hard line on "AI is not a coach," and shares ICF's vision for where the profession is heading: a marketplace like the Apple Store, programming like Netflix, and a community that's finally moving from fear to action. What you'll take away: Why Susan is calling on every coach to start their own AI circle — and exactly how to do it How the coaching profession shifted from fearful to practical between 2024 and 2025 The three lenses of Susan's role at ICF — members, tech providers, and public safety Why big tech isn't accountable — and why the coaching profession needs to dial up its ethics now What "consciousness" means when you're deciding how and when to use AI Links and resources mentioned in this episode: Susan Caesar on LinkedIn ICF Coaching and Technology Find out more: https://vivalacoaching.com/vivapodcast/