From Zero to Influence: Turning Content into Currency | Ft. Iyawo Thinabodi & the Host Francis Onuk

A lot of young people are creating every day… but not enough are earning from it.In today’s digital world, content is more than just vibes — it’s part of a fast-growing creator economy where your voice, ideas, and consistency can open doors to real income and opportunities.On this episode of Startup HalfHour, our Co-founder Francis Onuk sits down with Twitter influencer and content creator Iyawo Thinabodi to break down what it really takes to go from zero followers to building influence — and how to turn that influence into something that pays.They talk about:Starting from scratch with no audienceWhat kind of content actually grows in today’s spaceHow creators are making money in Nigeria right nowThe pressure, myths, and realities behind the scenesPractical steps to plug into the creator economyIf you’ve ever thought about creating content, growing your brand, or making money online, this episode gives you the clarity and push you need to start.Don’t just consume content… learn how to build with it.#StartupHalfHour #weareTheRoothub #CreatorEconomy #ContentToCurrency #NigeriaCreators #DigitalSkills #BuildInPublic #GenZCreators #AfricanCreators #MonetizeYourContent