EPISODE · Jul 9, 2026 · 31 MIN
Frozen, Fearless and Focused
from PROCO360 | Best Podcast for Entrepreneurs and Business Owners · host Dave Tabor, PROCO360
“We camped on the ice at -40 degrees, sleeping in tents with no heat… my fingers didn’t work.” Guadalupe Laiz
What this episode covers
I first found Guadalupe’s work by accident, walking into her Aspen gallery and stopping dead in my tracks at photos of Icelandic horses. I did a podcast episode with her five years ago and I’ve been following her ever since. This time I recorded the conversation in her gallery, surrounded by the work we were talking about — polar bears, Arctic wolves, sled dogs, elephants from Africa, images that are far more visceral than what you and I might see in typical galleries. Guadalupe’s path to this life wasn’t a plan. She discovered a camera in her house as a kid, moved to the U.S. at 20 with nothing but that camera and a tripod, and stumbled into her signature subject almost by accident — a six-day trip to Iceland to visit a friend turned into five years of sleeping in barns and building trust with horse ranchers. In this episode, she talks about the challenges of her work including camping on Arctic ice at minus 40 degrees and an attack by Arctic sled dogs that threatened her life. She’s an amazing woman and this is a great story.
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Frozen, Fearless and Focused
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