Frustrated by Friction – Why Your Website is Killing Your...

What this episode covers

In this episode, Bill Scully and Bill Hunt break down what “digital friction” really looks like and why it quietly costs you customers. From slow pages and confusing navigation to broken login flows and painful checkout experiences, they share real examples of how users get stuck—and why they leave.More importantly, they walk through simple ways to spot these issues and fix them, so your site actually helps people complete what they came to do.____________________________________________Hosts: Bill Hunt and Bill ScullyFull show notes: https://internationalwebmastery.com/international-web-effectiveness-podcast/frustrated-by-friction-why-your-website-is-killing-your-business/ ___________________________________________Shownotes LinksStatsig's article on digital frictionhttps://www.statsig.com/perspectives/streamlining-digital-experiences-reducing-online-friction___________________________________________Looking for more episodes like these? Check out our main YouTube channel: ⁠⁠⁠⁠⁠⁠⁠https://www.youtube.c⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠om/@InternationalWebMastery⁠⁠⁠⁠⁠⁠⁠Or visit our podcast page: ⁠⁠⁠⁠⁠⁠⁠https://internationalwebmastery.com/international-web-effectiveness-podcast/⁠⁠⁠⁠⁠⁠⁠____________________________________________Join our Facebook Group:► ⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/1097711877977484/⁠⁠⁠⁠⁠⁠⁠____________________________________________Follow us on:► Facebook: ⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/internationalwebmastery/⁠⁠⁠⁠⁠⁠⁠► Instagram: ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/internationalwebmastery/⁠⁠⁠⁠⁠⁠⁠► Twitter: ⁠⁠⁠⁠⁠⁠⁠https://x.com/IntlWebMastery ⁠⁠⁠⁠⁠⁠⁠► LinkedIn: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/international-web-mastery/

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Frequently Asked Questions

How long is this episode of International Web Effectiveness Podcast?

This episode is 49 minutes long.

When was this International Web Effectiveness Podcast episode published?

This episode was published on March 27, 2026.

What is this episode about?

In this episode, Bill Scully and Bill Hunt break down what “digital friction” really looks like and why it quietly costs you customers. From slow pages and confusing navigation to broken login flows and painful checkout experiences, they share real...

Can I download this International Web Effectiveness Podcast episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.