FSD: How to design for the customers of tomorrow

'None of us know what choices we’ll make, or behaviours we’ll display, in the future.'In this episode of the Futurestate Design series, we'll be exploring how to engage a future customer in their absence: their 'state' tomorrow – their needs, behaviours and wants – not yet known to us, is there a way to ensure your business will still be relevant to them? Hosted on Acast. See acast.com/privacy for more information.