Fueling Success: Milk's Got Game Campaign Supporting Families in Need

The Dairy Alliance's Milk's Got Game campaign has launched its first Online Store offering limited-edition merchandise to support families in need. Featuring collegiate athletes and their moms who credit real dairy milk for their success, the campaign aims to give back to local food banks by selling t-shirts, hats, and more until October 20, 2025. CEO Farrah Newberry stresses the importance of community and nutrition in this initiative, with net proceeds going towards providing nutritious meals for families in the Southeast. Shop the collection at shuma.chipply.com/dairyalliance/store.aspx and make a difference in your community today!