Future-Proofing Your Position as a Successful Freelancer

Interview with Alexander Nikolaev - Upwork Freelancer and Founder of Acuena Alexander Nikolaev has spent the last 15 years in the marketing and advertising industry - working as an internal marketer for various businesses. Apart from running his own advertising agency, Acuena, Alexander is also a Top Rated Upwork Freelancer, a status which he has maintained for roughly six years now. Tune in to listen to his tips on how to become a successful freelancer and overcome the challenges that face marketers today.  What's On The Menu: Visualizing the funnel and understanding the business Capturing user intent efficiently Global automation trends: will campaign manager positions remain relevant in the future? What most people get wrong about Conversion Rate Optimization The key to reaching Top Rated freelancer status Thoughts on Meta's plans to expand its monetisation policy