FUTUREHEALTH: FOUR TENSIONS DRIVING THE FUTURE OF WELLNESS

Some trends in health care grow out of Americans’ attitudes towards health and wellness. Ipsos, one of the world’s largest and most esteemed market research companies, has been monitoring these trends and attitudes. Those trends reveal occasional tensions between attitudes and our current health and wellness environment and between various sectors of the us population. Four of these tensions are outlined in an article in the latest issue of What the Future.  A conversation with, Matt Carmichael, Senior Vice President at Ipsos where he heads the Ipsos Trends and Foresight Lab, and Editor of Ipsos’ magazine, What the Future.