Gail Greatorex Expert Business: From Government Safety Regulator to Solo Consultant

Gail Greatorex spent 35 years in the federal public service, including 25 years leading product safety at the ACCC, before launching Product Safety Solutions as an independent consultant in 2012. In this episode, she shares how she turned deep regulatory expertise into a solo consulting practice covering training, expert witness work, and safety advocacy. Gail explains how she built authority through content — writing over 80 blog articles, ebooks, and white papers in her first five years — and why she chose value-based pricing over hourly rates. She discusses the practical challenges of starting out, from insurance and intellectual property to finding her first clients through professional associations and volunteer committee work. Her content strategy included a world-first white paper on 3D printer safety and sustained advocacy on button battery risks, establishing her as a go-to voice in product safety circles. Wisepreneurs explores how independent professionals turn accumulated expertise into sustainable practice. web https://productsafetysolutions.com.au/ Linkedin https://www.linkedin.com/in/gailgreatorex/ Support the show Connect with Nigel Rawlins Website: https://wisepreneurs.com.au/ LinkedIn: https://www.linkedin.com/in/nigelrawlins/ Free assessments for independent professionals: https://wisepreneurs.com.au/field-guides/ The Wisepreneur newsletter, practical thinking for experienced independent professionals, every Tuesday: https://wisepreneurs.com.au/newsletter Support the show: https://www.buzzsprout.com/2311675/supporters/new