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Game Industry M&A: Chris Petrovic (ex-Zynga SVP) on Keys to Success! Who's Next?

EPISODE · Dec 17, 2020 · 1H

Game Industry M&A: Chris Petrovic (ex-Zynga SVP) on Keys to Success! Who's Next?

from Deconstructor of Fun · host Deconstructor of Fun

Chris Petrovic joined Zynga as SVP and Head of Corporate Strategy, M&A, and Business Development all the way back in March of 2016 when Zynga stock was $1.88.    Since Chris joined, basically ALL of Zynga's growth has come through mergers & acquisitions and helped drive increased share value to today's price of ~$8.70.   During his time at Zynga, Chris oversaw the acquisitions of: PuzzleSocial, Harpan, Gram Games, Small Giant, Peak Games and most recently Rollic Games.    Prior to Chris' involvement, Zynga had not been so successful at M&A.      - What were the changes made at Zynga to help increase success?     - What are key lessons learned and keys to success?     - What should game companies look for when doing acquisitions?   Speakers:     - Host: Joe Kim, CEO of LILA Games         - Host: Eric Kress, Principal of Gossamer Consulting     - Chris Petrovic, former SVP and Head of Corporate Strategy, M&A, and Business Development, Zynga

What this episode covers

Chris Petrovic joined Zynga as SVP and Head of Corporate Strategy, M&A, and Business Development all the way back in March of 2016 when Zynga stock was $1.88. Since Chris joined, basically ALL of Zynga's growth has come through mergers & acquisitions and helped drive increased share value to today's price of ~$8.70. During his time at Zynga, Chris oversaw the acquisitions of: PuzzleSocial, Harpan, Gram Games, Small Giant, Peak Games and most recently Rollic Games. Prior to Chris' involvement, Zynga had not been so successful at M&A. - What were the changes made at Zynga to help increase success? - What are key lessons learned and keys to success? - What should game companies look for when doing acquisitions? Speakers: - Host: Joe Kim, CEO of LILA Games - Host: Eric Kress, Principal of Gossamer Consulting - Chris Petrovic, former SVP and Head of Corporate Strategy, M&A, and Business Development, Zynga

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Game Industry M&A: Chris Petrovic (ex-Zynga SVP) on Keys to Success! Who's Next?

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Chris Petrovic joined Zynga as SVP and Head of Corporate Strategy, M&A, and Business Development all the way back in March of 2016 when Zynga stock was $1.88. Since Chris joined, basically ALL of Zynga's growth has come through mergers &...

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