Game Plan For Maintaining Visibility With AI-Powered Shopping Assistants

from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

As AI shopping assistants reshape e-commerce visibility, SEO leaders need a gameplan. Chris Andrew, co-founder and CEO of Scrunch AI, shares tactical approaches for maintaining brand presence in generative AI platforms. He recommends implementing monitoring systems to understand how AI crawlers and agents interact with your site, testing whether AI can complete key customer journeys, and experimenting with emerging paid opportunities like Perplexity Ads to stay ahead of shifting consumer behavior.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What this episode covers

Prepare your e-commerce strategy for AI shopping assistants with Chris Andrew from Scrunch AI.

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Game Plan For Maintaining Visibility With AI-Powered Shopping Assistants

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This episode is 4 minutes long.

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This episode was published on April 26, 2025.

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