Garrett Lang: Evolving PlateRate—Building the Ultimate Dining Experience

In this episode of "Product Excellence: Insights from Award-Winning Leaders | Strategies for Success," Garrett Lang discusses how PlateRate has evolved through customer feedback, team input, and innovative thinking. He explains how listening to everyone from restaurant owners to creative thinkers has helped him build a unique loyalty program for restaurants. Garrett also shares how being a good filter for ideas is the key to success in product management. If you're looking for insights into product evolution, this episode will inspire you.🔑 What You'll Learn:• How a Dinner Date Sparked a Startup: Garrett’s obsession with picking the perfect menu item led to the creation of PlateRate.• From Idea to Impact: The origin story of a patented approach to menu-item-level loyalty rewards.• The Power of Listening: Why great product managers are exceptional filters—not idea generators.• Customer-Driven Innovation: How feedback from users, team members, and restaurateurs reshaped the product.• Finding “Idea People”: How Garrett sources and identifies the most creative collaborators.P.S. Want even more?Join The Product Way on Patreon for full-length discussions with Garrett Lang and other award-winning product leaders, plus exclusive content you won't find on any other platform. 👉 Unlock strategies, case studies, and more: https://www.patreon.com/theproductway#ProductManagement#StartupStory#CustomerFeedback#Innovation#FoodTech