Gary Shapiro: Tariffs are diverting attention from innovation at CES

from Shift: A podcast about mobility · host Automotive News

Gary Shaprio, CEO of the Consumer Technology Association, joins Automotive News reporter Molly Boigon on the “Shift” podcast to talk about how companies will be discussing trade policy, tariffs and manufacturing location changes at CES.He also explains how uncertain trade conditions are diverting focus from product innovation.

What this episode covers

Gary Shaprio, CEO of the Consumer Technology Association, joins Automotive News reporter Molly Boigon on the “Shift” podcast to talk about how companies will be discussing trade policy, tariffs and manufacturing location changes at CES. He also explains how uncertain trade conditions are diverting focus from product innovation.

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Gary Shapiro: Tariffs are diverting attention from innovation at CES

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This episode is 29 minutes long.

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This episode was published on January 4, 2026.

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