EPISODE · Apr 7, 2026 · 28 MIN
Gary Vee’s 50% Content Rule Sparks Real Estate Debate | The Real Word 401
from The Real Word · host The Real Word
Byron Lazine and Nicole White discuss the industry-wide fallout from Gary Vee’s advice to spend 50% of your time on content creation. This episode breaks down his advice, plus the responses from Brian Buffini and Jared James, and asks the ultimate question: how much time should you spend creating content?🔑 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱:https://www.skool.com/bamx👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚:Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you →https://remindermedia.com/bamsample/👉 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬:Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant →https://www.summitvasolutions.com/byronlazine-referral🔔 Subscribe to the BAM YouTube channel:https://tinyurl.com/aatxhaka📩 Subscribe to BAM Newsletter:https://newsletters.nowbam.com/bam-daily✅ Stay Connected With Us —👉 Connect with Byron Lazine: https://www.instagram.com/byronlazine👉 Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/🔗 This episode's sources:https://nowbam.com/gary-vee-says-spend-50-of-your-time-on-content-agents-are-pushing-back/https://www.instagram.com/p/DV9ApoygulM/https://x.com/brianbuffini/status/2036132371137728736https://www.instagram.com/p/DWRaLV6EZaF/⏰ Timestamps coming soon!BAM PARTNERS𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦:The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today’s market →https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨:Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! →https://www.skool.com/bamx/about𝐑𝐚𝐲𝐬𝐞:Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. →https://www.rayse.com/𝐒𝐡𝐢𝐥𝐨:The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence →https://shilo.ai/#RealEstateMarketing #RealtorLife #BAMx
What this episode covers
Byron Lazine and Nicole White discuss the industry-wide fallout from Gary Vee’s advice to spend 50% of your time on content creation. This episode breaks down his advice, plus the responses from Brian Buffini and Jared James, and asks the ultimate question: how much time should you spend creating content?🔑 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱:https://www.skool.com/bamx👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚:Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you →https://remindermedia.com/bamsample/👉 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬:Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant →https://www.summitvasolutions.com/byronlazine-referral🔔 Subscribe to the BAM YouTube channel:https://tinyurl.com/aatxhaka📩 Subscribe to BAM Newsletter:https://newsletters.nowbam.com/bam-daily✅ Stay Connected With Us —👉 Connect with Byron Lazine: https://www.instagram.com/byronlazine👉 Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/🔗 This episode's sources:https://nowbam.com/gary-vee-says-spend-50-of-your-time-on-content-agents-are-pushing-back/https://www.instagram.com/p/DV9ApoygulM/https://x.com/brianbuffini/status/2036132371137728736https://www.instagram.com/p/DWRaLV6EZaF/⏰ Timestamps coming soon!BAM PARTNERS𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦:The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today’s market →https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨:Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! →https://www.skool.com/bamx/about𝐑𝐚𝐲𝐬𝐞:Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. →https://www.rayse.com/𝐒𝐡𝐢𝐥𝐨:The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence →https://shilo.ai/#RealEstateMarketing #RealtorLife #BAMx
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Gary Vee’s 50% Content Rule Sparks Real Estate Debate | The Real Word 401
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