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‘Gated’ Product Launch Leads to $250,000 in 1-day Sales

EPISODE · Oct 16, 2020 · 30 MIN

‘Gated’ Product Launch Leads to $250,000 in 1-day Sales

from Ecommerce Conversations · host Practical Ecommerce

Jordan West launched Little & Lively, a direct-to-consumer children's apparel company, with his wife, Carmen, six years ago in Canada. The business has grown to mid-seven-figures in revenue selling through its website, mostly. He's a master at creating demand for his products before they are available for purchase.

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‘Gated’ Product Launch Leads to $250,000 in 1-day Sales

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