Gaza Sky Geeks, The Mom Test and doing business in Japan

Laura Bennett, Elizabeth Shassere and Johnny Pawlik returned to the radio studio.Elizabeth and Laura recently traveled to Gaza and mentored entrepreneurs at a bootcamp for the Gaza Sky Geeks programme. They were two of only seven mentors selected from all over the world – and gave their expertise as volunteers.We discussed the specific challenges that entrepreneurs face in Gaza; how Laura and Elizabeth were able to support participants; and how previous programmes have enabled startups to secure investment. The bootcamp's inclusive approach was praised too, with Elizabeth and Laura noting how it puts many tech events to shame.Both Laura and Elizabeth hauled luggage to Gaza containing useful items: including many and varied pieces of technology, and 35 copies of Rob Fitzpatrick's book, The Mom Test, which Laura describes as invaluable to startups. Have a listen to learn why.Also on the programme: Johnny Pawlik of Mantra Media. Operating in Sheffield, London and now Japan, Johnny explained how the business is growing and winning new clients, internationally – he's just returned from Kyoto – and in the UK. Make sure you listen to his comments about empathy in business and observations about doing business in Japan.Timings:0 - 7:30 introduction and updates.7:30 - 32:25 Laura Bennett and Elizabeth Shassere.32:25 - 46:15 Johnny Pawlik.46:15 - 48:42 wrapping up and some forthcoming events.