Gel - For Brands Expanding Internationally

In today's episode of The Story of a Brand, host Ramon Vela interviews Patricio Fuentes, the founder of Gel.  Patricio shares his fascinating journey in the world of consumer packaged goods (CPG) design, and we dive deep into the insights he's gained from working with domestic and international brands.  This episode is packed with valuable takeaways for anyone interested in the CPG space. From discussing the latest trends at Expo West to exploring the unique challenges and opportunities of entering the U.S. market, this episode offers something for everyone. Key Moments: - Patricio's reflections on Expo West and the exciting trends he observed in the CPG industry. - The critical importance of understanding your audience and maintaining authenticity in branding. - Insights into the challenges and strategies for international brands entering the U.S. market. - Patricio's views on the future of CPG and the promising trends he's looking forward to. - The role of gratitude and family support in Patricio's entrepreneurial journey. Join us in listening to this episode as we explore Patricio Fuentes' incredible journey and his invaluable insights into the CPG world. You won't want to miss this engaging and informative conversation! For more on Gel, visit: https://gelcomm.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review.  Plus, don't forget to follow us on Apple and Spotify.  Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering "no-cost" CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.