EPISODE · Jun 16, 2010 · 6 MIN
GEMAffairs Michael Jansma on Monetizing Social Media
from Ecommerce Industry SoundBytes · host Ina Steiner
Michael Jansma, CEO of jewelry retailer GEMAffair.com , spoke to AuctionBytes at the recent Internet Retailer conference. Michael started selling jewelry online in 1996 and now generates $20 million in revenue. In the interview, Michael talks about the evolution of his business away from eBay toward his own website and discusses social networking sites and how the emotional aspect of buying
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GEMAffairs Michael Jansma on Monetizing Social Media
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