EPISODE · Jun 18, 2026 · 29 MIN
Gen Alpha Obsession With Fragrance
from Out of Office · host Maria del Pilar Casal and Michelle Savoy
Out first in a series of episodes about the Gen Alpha consumer. We talk about the value of marketing to Gen Alpha and the ways in which this generation is redrawing the map for brands and retailers. This episode focuses on Gen Alpha males and their obsession with fragrance.
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Gen Alpha Obsession With Fragrance
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