Gen Z more likely to make food choices online

What this episode covers

It's more screen test, than taste test first, when it comes to Gen Z making food choices. A leading food innovator is warning producers to get onboard or be left behind. Food and beverage expert Nicola O'Rourke believes the digital natives don't surf the supermarket aisles, they are more likely to encounter food first online and using AI search tools. Nicola O'Rourke spoke to Lisa Owen.

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Frequently Asked Questions

How long is this episode of Checkpoint?

This episode is 5 minutes long.

When was this Checkpoint episode published?

This episode was published on May 22, 2026.

What is this episode about?

It's more screen test, than taste test first, when it comes to Gen Z making food choices. A leading food innovator is warning producers to get onboard or be left behind. Food and beverage expert Nicola O'Rourke believes the digital natives don't...

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