EPISODE · Apr 3, 2025 · 32 MIN
Gender marketing evolving beyond traditional lines
from Round Table China · host China Plus
When brands built for one gender target another, success is a gamble. Some crack the code, others fail spectacularly. We explore the triumphs, the missteps, and the future of gendered marketing. On the show: Heyang, Steve Hatherly & Yushan
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This episode was published on April 3, 2025.
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